At their inception in the early 2010s, subscription box services like Birchbox and Ipsy relied on novelty. A monthly package of thoughtfully selected beauty products excited customers, who were intrigued…
Offering subscriptions is a sure way to land recurring revenue and retain customers. Here’s how to maximize them to build long-lasting customer relationships.
For years, global CPG brands have been dipping into the subscription space, but they’ve yet to take advantage of the many benefits.
Though subscriptions date back to the 15th century with the creation of newspapers, it was the birth of the Internet that drove the exponential growth of the subscription economy.
Merchants use Upscribe’s technology to drive subscriber growth, reduce churn and enable their customers to personalize a subscription experience, like skipping shipments, swapping out products and changing the order frequency.
As you may know, Shopify is now able to process subscription orders through Shopify Checkout. To help developers and merchants create experiences with Shopify Checkout, they've also launched Subscription APIs.