Upscribe Blog

Top 6 Subscription KPIs for Measuring Subscriber Satisfaction (and Why You Should Measure Them)

Top 6 Subscription KPIs for Measuring Subscriber Satisfaction (and Why You Should Measure Them)

  As an owner or operator of a subscription business, you’ve probably been hit with all sorts of content that talks about how this or that measurement makes up “the…

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7 Subscription Marketing Strategies to Start Building Your Customer Base

7 Subscription Marketing Strategies to Start Building Your Customer Base

The subscription business model helps companies retain more of their customers and gain loyalty, but that doesn’t mean customer acquisition just goes out the window. Subscription companies have the most…

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Why and How to Run a Subscription Based E-commerce Service

Why and How to Run a Subscription Based E-commerce Service

  Subscription businesses are on the rise. The COVID-19 pandemic saw the industry grow by an estimated 41%, and there are no signs of it slowing down any time soon.…

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Should Your Ecommerce Store Offer Subscriptions? Here are 5 Key Things to Consider

Should Your Ecommerce Store Offer Subscriptions? Here are 5 Key Things to Consider

Subscription-based products have taken the world by storm. Think of the dominance of companies like Netflix and Hulu, the ever-growing SaaS industry, or food subscription services like Hello Fresh.  What…

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5 Tips for Building New Customer Relationships Through Gift Subscriptions

5 Tips for Building New Customer Relationships Through Gift Subscriptions

With the holiday season approaching, subscriptions are becoming an increasingly popular option when purchasing for friends and loved ones: nearly a third of consumers say they have received a subscription as a…

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Trend Watch: Home Improvement Subscriptions Are on the Rise

Trend Watch: Home Improvement Subscriptions Are on the Rise

The real estate market was red hot throughout 2020, and with it came a boom in repairs and remodels. Consumers that moved during the pandemic faced an array of home improvement needs.…

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