Upscribe Blog
How eCommerce Brands Win in 2020 Part 3: Retention Strategies
Retention is critical for eCommerce brands that want to sustain growth. If you acquire 20 new customers every month while having 20 other customers churn on a monthly basis, your growth is stagnant.
How eCommerce Brands Win in 2020 Part 2: Retention
In our last post, we talked about the importance of subscriptions for eCommerce brands. Technically, brands that use subscriptions have retention built into their business model – or so they should.
How eCommerce Brands Win in 2020 Part 1: Subscriptions
The name of the game for fast-growing eCommerce brands is no longer customer acquisition on its own, but a focus on repeat purchases from loyal customers.